Biography contains Tendulkar's blood

Ref : http://uk.eurosport.yahoo.com/21072010/58/biography-contains-tendulkar-blood.html

A special edition biography of Sachin Tendulkar will contain drops of the cricket legend's blood.

Ten books are being printed with a signature page made of Tendulkar's blood mixed with paper resin.

Each edition of the 'Tendulkar Opus' weighs a mammoth 37kg (80lb) and has gold leaf on each of its 852 pages. They have been pre-ordered at a staggering £49,000 apiece.

The 37-year-old Indian batsman is the highest run scorer in Test match and international one-day history, and is his country's most popular personality.

Publisher Karl Fowler said: "What you'll be looking at is his genetic makeup. Some may think it's weird but to millions he is a religious icon.

"And we thought how, in a publishing form, can you get as close to your god as possible?"

Around 1,000 regular copies of the book, with no blood, are also expected to go to press, costing between £1,500 and £2,500.

The Tendulkar book is the 13th member of the Opus family, which includes Manchester United, Arsenal, Celtic and Diego Maradona.

Sachin, Ratan Tata, DMRC symbols of integrity for youth, says Kalam

Ref : http://www.mynews.in/News/Sachin,_Ratan_Tata,_DMRC_symbols_of_integrity_for_youth,_says_Kalam_N71416.html

Former President A P J Abdul Kalam today shared that the country's youth ranked Ratan Tata, Sachin Tendulkar and the Delhi Metro Rail Corporation as symbols of integrity.

Mr Kalam was addressing a gathering on the launch of former Comptroller and Auditor General C G Somiah's appropriately titled work 'The Honest Always Stand Alone.' ''I recently asked some young students to name people in the field of industry, sports and public sector who symbolise integrity. They named Ratan Tata, Sachin Tendulkar and even the Delhi Metro!,'' he said.

The former president rued how corruption, more than a vice, had become a way of life and people were losing sensitivity.

''Our conscience has become corrupt and we are losing sensitivity. This is what we are passing on to the next generation,'' he said.

Urging for greater transparency in the country's governance through computers and other technology, he said, ''Funding for elections and real estate should be debated upon.'' ''The results of the schemes should reach the beneficiaries,'' he added.

He also opined that the honest do not always stand alone.

''It is felt that the honest always stand alone.

But they are not always alone because they inspire many more role models,'' he said.

Mr Somiah was the Comptroller and Auditor General from 1990-96 and was the first Indian to be elected as member of the United Nations Board of Audit by the UN General Assembly in 1993

The book recounts his days as a bureaucrat and also narrates his experiences in fighting terrorism in Punjab, his stint as the country's home secretary and Central vigilance Commissioner.

INTERVIEW OF SACHIN TENDULKAR

• • Name : Sachin Ramesh Tendulkar
  • DOB : 24th April 1973
  • Birth Place : Mumbai
  • Sunsign : Tauras
  • Team : India,Mumbai,Yorkshire,World XI,Rest of India
  • First Class Debut : 1988
  • Test Debut : 1989
  • Most Remebering Day in Cricket : When 1st time seleted for the Indian Team,and when selected for the 1st test again Pakistan
  • Worst Day in Cricket : Loosing the world cup semi final against Srilanka in 1996
  • Heroes in Cricket : Sunil Gavaskar, Kapil Dev, Sandeep Patil, Viv Richards, Ian Botham
  • Whose impact on you : My Brothers Ajit and Nitin, My sister Savita, most Mother-Father,Wife Anjali,My coach, Uncle and aunt Suresh and Mangla Tendulkar
  • Favourite player from Today's era : Brain Lara, Wasim Akram, Walsh, Shane Warne and Anil Kumble
  • Players for Future : Rahul Dravid, Vikram Rathore, Amol Majumdaar
  • Your Aim in Cricket : To score lots of centuries and to play as many as test and one day
  • Favourite cricket Ground : Sydney Cricket Ground and Eden Gardens
  • Least Favourite : None
  • Complaints With Cricket : We should play more tests
  • What should be done to improve cricket : Should be played in more countries and its popularity
  • Most funny moment in Cricket : In 1990 when Narendra Hirwani came to bat at Old Trafford. Azhar gave him a new bat. The 1st ball he played with that bat was from Cris Lweis and the bat breaks into two pieces.
  • Most Embrassing Moment : Third match against Newzealand in 1994 at in Cricket Wellington.The situation was tense so I told Ankola not to bowl any no balls or wide balls. I took a very good catch of Danny Morrisson and in excitement I threw the ball in air with. Batsmen still ran 2 runs- actullay the Umpire declared that ball as No-ball which I didn't heard
  • Hobbies & Intrests : Collecting Watches ,Perfumes, good clothes and CD's
  • How you wanna u spend your spare time : With my family
  • Which Other Sports you like : Tennis
  • Which Other sports personalties you like : Maradona and John McEnroe
  • Favourite Actress /Actor : Sylvester Stallone, Arnold Schwarzenegger, Demi Moore
  • Favourite Serial : None
  • Favourite Movie : God must be crazy
  • Favourite Music : Michael Learns to Rock, Eagles ,Michael Jackson
  • What you hate? : Selfish and cunning people
  • Cars : Mercedes Benz C-36, A.M.G Sports
  • Favourite food : Anything made my mother
  • Favourite drink : Cold Water
  • Favourite place for holidays : Goa
  • Favourite Hotel : Taj Hotel,Goa
  • Favourite Restro. : Vintage and the Great Wall,Mumbai
  • What type of cloth likes to wear : Jeans and T-Shirt & according to the occasion
  • Newspaper : Mid-Day, Afternoon, Times Of India
  • Favourite Author : I don't read much!!
  • Favourite magzine : Sportstar
  • After Cricket : Some bussiness related to Cricket
  • Motto of Life : Be true to yourself

Toshiba signs Sachin Tendulkar as its brand ambassador

Ref : http://sify.com/sports/toshiba-signs-sachin-tendulkar-as-its-brand-ambassador-news-cricket-khbo2Phajaa.html 2010-07-01 14:28:51

Mumbai: Toshiba Corporation has appointed the “Master Blaster” and “Living Legend”, Sachin Tendulkar as its brand ambassador across its product categories of laptops, LCD TV and Home Appliances and for corporate branding in India. Tendulkar is a world-renowned Indian cricketer who has to his credit innumerable records and path-breaking achievements in the cricketing arena. With Tendulkar as the new brand ambassador, Toshiba will be launching an extensive cross-product media campaign with the key message of “Quality, Technology, Design”. FIFA World Cup As to why Tendulkar was chosen as Toshiba’s brand ambassador for India, Mr. Kenji Urai, Managing Director, Toshiba India Private Limited said, “Cricket is the most popular sport in India and Sachin, the most formidable and popular cricketer, is an influential figure. His cricketing achievements and constant quest for high performance is in line with Toshiba’s “Leading Innovation” tagline, where Toshiba aims to provide products with innovation in high Quality, leading-edge Technology and stylish Design.” Speaking of his endorsement for Toshiba, Tendulkar said, “Toshiba is all about excellence in Quality, Technology and Design. They believe in perfection and innovation which has also been the guiding force throughout my career. I am extremely happy to be a part of Toshiba family.” As the brand ambassador for Toshiba, Tendulkar will be featured in Toshiba advertisements in major media for its laptops, LCD TV and home appliances. It is hoped that Toshiba’s leading technology and quality, coupled with the image of Tendulkar’s prowess in cricket, will result in a positive effect for the brand.